Getting Started with Google Ad Planer Overview

Google recently launched the new Google Ad Planner Publisher Center. This is a new feature of the Google Ad Planner that is designed to improve the quality and accuracy of site data.

The Publisher Center is available in English only at this time, but all publishers can use the tool. The Google Ad Planner Publisher Center lets publishers contribute directly to the site data found in Google Ad Planner. Web masters can specify their site descriptions, content categories, supported ad formats and sizes, and share their Google Analytics traffic data in Google Ad Planner, which will allow for better targeted ads tailored to the site specifics.


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According to Google;

The Publisher Center enables publishers to contribute directly to the site data provided in Google Ad Planner. Website owners can specify their site descriptions, content categories, supported ad formats and sizes, and share their Google Analytics traffic data in Google Ad Planner. With shared Google Analytics data, we can supplement our traffic estimates with actual, site-measured data from the publishers themselves. In turn, you'll have access to more robust and accurate information in Google Ad Planner to make better-informed decisions about which sites to include in your media plans.

Google Ad Planner @Twitter

Inside AdWords: Improvements to Google Ad Planner data

Google is Retiring the AdSense Referrals Program

Google is retiring the AdSense Referrals program during the last week of August and are relaunching a new Google affiliate network.

The new Google affiliate network will actually be a new version of DoubleClick’s Performics Affiliate Network which they acquired in March.

I'm not that disappointed by this news because try as I might I could never get the AdSense Referral program fine tuned enough to work properly.

So one of this months goals will be to remove all AdSense Referrals from my various blogs by the last week of August. Then I'll have to decide what to replace them with.

I'm not sure on how the new Google Affiliate Network will work. I do have some questions about it. I am wondering if they will allow small publishers and little blogs like mine to participate in the program. But like many of the changes that occur in Affiliate Marketing there will be a learning curve to overcome. But I consider that part of the fun of Affiliate Marketing.

One feature that does not seem to be covered will be the "Google Products" links. This blog has used those in the past, but it appears that they will no longer be available. I hope that they come later because I liked trying to make money by referring people to AdSense, AdWords advertisers and other Google Products.